Among her many tips in the video, here are the highlights:
Realize you DON’T have to do it. While this means you don’t have to use social media at all. Not everyone needs social media. Less is more. You don’t need to be on every social network that pops up. In fact, some people are going to find some sites totally useless for them while others are incredibly helpful. Get organized and make a schedule. Decide how active you want to be on social media and try to maintain a schedule. Remember every open channel is a liability. If you can’t use a social network properly and effectively, don’t use it at all.
