When not sitting on your cozy office chair, relaxing at the café with a friend, following your favorite TV show at home or driving from work, you are probably seated on a bench somewhere. Sittingis the activity we all do for at least NINE HOURS every day! Science shows that one of the things that hamper our good mood, happiness, optimism, and productivity is the poor posture seats subject us to. Worse yet, a poor posture affect blood circulation, spider veins and bring unnecessary stress to the back. Due to how we sit, over 80% of the whole American population will suffer from back pains later in life, not to mention the 31 million of them experiencing it right now. Yet, there’s no real cure for back pains to date – NOT EVEN ONE, and the only solution is preventing it.
Yes, We Do Need Help With Our Sitting Postures
After spending a massive sum and money, curing terrible back pain with no success, Katherine Krug opted to improve her posture on her own. Along with her team of designers, prototypers and dozens of people suffering from hurting backs, she embarked on creating a simple solution that realigns the spine back to its position for immediate relief. She created BetterBack, a product that zips itself into a handy, portable case. Unpacking it is a snap, and you just throw it around your back and the knee straps around the knees. Adjust it to a better position by pulling the straps and sit comfortably for as long as you want!
BetterBack is a small, portable and reliable ‘magical’ solution that can be worn for as little as 15 minutes before it reverses your hurting back to its normal posture. It allows you to painlessly sit in perfect position and eases back pain while preventing it. Incredibly, it is so small, lightweight, yet ingenious and adjustable that it can make any chair ergonomic. BetterBack forces the body to sit down with an upright pose for as long as you will remain seated. And eventually, it eventually retrains your body’s default posture, thus eliminating back pains forever.
How This Little Pack Saved Us From Bad Sitting Postures
